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佛教思想與企業管理的融合與借鑒▪P3

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  According to the Buddha”s teaching, what “All dharma are non-self” emphasized on is that everything has No Self。 No Self means No Nature, namely emptiness。 That is to say, all phenomena arise caused by causes and conditions, dependent with each other but with empty form, which is the deep expression of the “emptiness” thought in Buddhism。 Simultaneously, it tells us that those with no self attached are to be unity with everything in the universe。 There is without going to say that what Buddhism stressed on is we are told if we want to be unity with all things, the primary goal is to achieve the state of no self。 It is because of no self that we can penetrate the original form of all phenomena clearly, while it is due to attaching self that we can not observe the essence of all phenomena clearly。 There is an old saying: “we are to experience in society owing to no self; we are to attain the state of no self owing to benefiting others。” In other words, to break “self” in our mind will administer a national and human”s affairs。 It is knowledge about whether we ourselves can achieve the state of no self depends on ourselves whether our behavior brings the benefit to other beings。 

  “Non-self” is a great status of life and intelligence。 So enterprise management should also employ this great intelligence, great perspective。 On the one hand, from the outlook of enterprise marketing management, the reality of the market is an objective existence, not changing according to our will, so we should explore the development of the market rules and demand, thus setting our own strategic approach and tactical means, in stead of assuming subjectively and blind decision-making。 To take a product for example, the key is that whether it can meet the needs of consumers psychologically。 Our products should be based on “customer-orientation”, rather than simply on the “products”。 Only concerning about the quality of this product is not enough, which is like working behind closed doors。 The products made may not be what the markets want。

  On the other hand, it must be more objective and considerate when undertaking communications between the inside and outside of business, the superior and inferior as well as among colleagues。 The mind of equality as well as no self should manifest themselves when interacting with other people, communicating with consumers with gratitude, and the mind of equality is especially important when treating different levels of colleagues。 According to a survey, two thirds of people are self-centered when judging and dealing with problems。 so if only we had attained the status of no-self could we benefit others, thus making both of our products and us being accepted; creating an active, solid, and cooperative atmosphere among us。

  Again, Buddhism thought to manage the order is the key to enterprise management and “Six Harmonies” spirit is the guidance for enterprise culture 

  Buddhism being spread over two thousand years, Sangha, to be an organization, has experienced the millennium from the generation to generation, which is closely related to complete and perfect “Six Harmonies” thought。 To be incorporation, it was to convey its members to achieve the goal of being Buddha hood。 What”s more, it”s illustrated that we do everything as what the Buddhist thought says “not to do evil, but to cultivate good”, which help us to attain the ultimate goal of self-cultivation。 

  As what”s pointed out will enlighten the team-building business。 Introduced into the construction of the team, the spirit of “Six Harmonies” will give great help for a harmonious corporation。 And what is the “Six Harmonies” by mean? It means harmonious beings, harmonious speech, harmonious faith, harmonious precept, harmonious view, and harmonious benefit。 

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